David Birchall

David Birchall a partner in Artemis Media and Cumbria Business Portal. David is also a Member of the Federations of Small Businesses (FSB) He currently serves on the Federation of Small Business’s Trade and Industry Committee and acts as National Spokesperson on Research and Development. At the North West Regional Level he is the FSB’s advisor and spokesperson on Education, training and skills. David is also a Strategic Board Member of the Cumbria Digital Development Network.

Published on 04/12/2007

The Route to Success - Is it Strategy or Serendipity? by David Birchall is a 22 page article covering in outline all the factors necessary for building a successful business with the right level of work/life balance.

In this article are some useful tips and tools to review your own circumstances and your firms, all the tools have been tried and tested by the author and others.

The article poses some searching questions while at the same time offering solutions for consideration and ideas on:-

Taking Stock
Personal Development
Objective Setting, Goals and Strategy – what's the difference
SWOT's
Getting the Attitude Right
Concentrating on Client Needs
Work Life Balance
Making it Happen
Practice Makes Perfect

The article is easy to read and follow being written in David's chatty style. He asks of us some questions and points out why we need to embrace new technologies, whatever we are doing if we wan to stay ahead of the game. His starting point is to Stop and Think, to give life and work a good coat of looking at and then to set objectives, goals and strategies to achieve what you want in life and at work.

To view and download the full artilce FREE of Charge go to www.cumbriabusinessportal.org.uk and click on the Downloads link on the right hand side of the page